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Avatar is currently the apple of Rupert Murdoch's eye. Thanks to its record-crushing performance at both the domestic and international box offices--$600 million and $2 billion respectively, to date--James Cameron's latest boffo blockbuster helped Murdoch's media empire, News Corporation smash Wall Street projections on its just announced second fiscal quarter earnings report. The company saw roughly $8.7 billion in revenue for the period ending on the last day of 2009, up 10% from 2008, which translates to around $1.2 billion in profit. Not bad for a business which still maintains vast print media holdings, including the New York Post and the Wall Street Journal in the U.S. What a movie? (via fastcompany).
Thursday, February 18, 2010
"Avatar" Propels News Corp Deep Into the Black
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